Possible Text on Persuasion

For those looking for a quick, inexpensive text on the subject of persuasion, you may want to consider The Skinny on The Art of Persuasion by Jim Randel. The book has been designed with the internet reader in mind. Sound information is presented in an engaging, conversational style. The text is delivered in short frames with simple visuals. The information is concise. The essence of the topic is covered in a fun way that keeps the reader’s attention. For those who want more details on the subject, the reading list at the end provides sufficient recommendations. This book is a good introduction to the subject and a handy resource. There is even a removable bookmark printed with the nine rules of persuasion the reader may use as a quick reference. A good book for those new to the subject. Would be appropriate for high school or college students.